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Marketing packages

Three illustrative packages to show what's typically included and where pricing starts. Your final package is tailored after a call: we keep what will move your numbers and leave out what won't.

Search

SEO and Google Maps: be found when buyers search

from £600
per month, ex VAT. No ad spend needed.
  • Search Engine Optimisation (SEO), helping you rank higher on Google
  • Monthly technical, on-page and link-building SEO for 10+ service and location terms
  • Local SEO: Google Business Profile optimised to show up on Google Maps
  • AI SEO foundations for Google AI Overviews and ChatGPT answers
  • Basic website updates
  • Monthly Google ranking report and 30-minute call

Best for: businesses with search demand that aren't showing up for it.

Get a Search proposal
Most popular

Lead Generation

Google Ads and SEO: turn searches into enquiries

from £1,500
per month, ex VAT, plus ad spend from £500 paid to Google.
  • Everything in Search, including SEO and Google Maps
  • Google Ads (pay-per-click) setup and management, so you show at the top of Google searches
  • Search campaigns split by service and location
  • Conversion tracking on every call, form and quote request
  • 2–3 landing page optimisations to turn clicks into enquiries
  • Monthly report with cost per enquiry

Best for: installers, contractors and clinics that want enquiries now while SEO builds.

Get a Lead Generation proposal

Growth

SEO, Google Ads and paid social, one team

from £4,000
per month, ex VAT, plus ad spend from £1,000.
  • Everything in Lead Generation: SEO and Google Ads
  • Paid social: Meta (Facebook and Instagram) or LinkedIn lead ads, with retargeting
  • Monthly ad creative, tested
  • Content and video production
  • Conversion rate optimisation (CRO), ongoing
  • Monthly strategy meeting

Best for: regional or national businesses ready to scale enquiry volume.

Get a Growth proposal

Trusted By

BBC
British Friendly
TR
Ace Fire & Security
Open House Estate & Lettings
Hazelwood Homes
The Tamarind
Hear Better With Us
EXEL
AMC

Compare packages

SearchLead GenerationGrowth
SEO and Google Business Profile✓✓✓
AI search visibility✓✓✓
Google Ads management–✓✓
Call and enquiry trackingBasicFullFull
Landing page optimisation–2–3 pagesOngoing CRO
Meta / LinkedIn lead ads––✓
Content and video––✓
ReportingMonthly report + callMonthly, cost per enquiryMonthly strategy meeting
Suggested ad spendNonefrom £500/mofrom £1,000/mo
Who you deal withSenior specialistSenior specialistSenior specialist + account lead
Minimum termMonth to monthMonth to month3 months, then monthly
Setup£300, waived on a 3-month term£300, waived on a 3-month termIncluded
Accounts in your name✓✓✓
Starting pricefrom £600/mofrom £1,500/mofrom £4,000/mo

Not included in any package: ad spend (paid directly to Google or Meta, we never take a percentage) and day-to-day organic social media posting.

What could it return?

The question that matters isn't what a package costs. It's what a good enquiry is worth to you. Move the sliders to see a rough picture.

8enquiries a month
£133cost per enquiry
2jobs won
£4,688revenue from those jobs

Illustration only, using your inputs. Defaults reflect a typical fire alarm installer (bids up to £15 a click for “fire alarm installation”). Real numbers depend on your market, your website and how quickly you follow up. We'll model it properly on a call.

Get my real numbers

Content plans

Social video and brand films, without a full marketing package.

Shot on location with your team, your premises and your work. Weekly video posted to your social channels, or a brand film you own and use anywhere.

Viral Pack

£1,200/month ex VAT · limited availability

Weekly short-form video for social media, produced and posted for you.

  • 10 concepts sourced each month, the strongest 4 produced
  • Shot on location, edited and posted for you
  • 1 video a week on your chosen social channels
  • Weekly Google Business Profile posts

You’ll see views and engagement every month. Social reach can’t be guaranteed.

Brand Awareness Pack

One-off · from £1,500 ex VAT

A professional brand film of your business, yours to use however you like.

  • A planned shoot at your premises: your team, your work and your space
  • A set of edited brand videos, cut for social, website and ads
  • Delivered as files you own and use anywhere
  • No ads or ongoing commitment

A good first step before a package. Want it in front of new customers? Run it through paid social.

Sample work

Add-ons and one-off projects

Add to any package, or buy on their own.

ServiceWhat it coversFrom
Website design and buildStrategy, design, Webflow build, SEO structure, redirects, tracking and launch. See web design packages£1,500
Landing pageA conversion-focused page for one service or campaignQuoted
Marketing audit and 90-day planSearch demand, competitors, ad account, website and tracking reviewQuoted
Brand identityLogo, palette, typography and brand guidelinesQuoted
Video and photographyOn-site shoot, case-study film and ad creativeQuoted
Email marketingCampaigns and automations to existing customers and leadsQuoted
Website managementUpdates, hosting oversight and fixesQuoted

All prices exclude VAT. Ad spend is billed by Google or Meta directly to your own account. Packages are illustrative; your proposal sets the final scope and price.

How to choose

Choose Search if…

people already search for what you do, you're not showing up, and you'd rather build long-term enquiries than pay for every click.

Choose Lead Generation if…

you need enquiries in the next few weeks, a job is worth well over £100 to you, and you can answer the phone when it rings.

Choose Growth if…

search is working and you want more: reaching buyers before they search, launching products, or covering several regions.

Still not sure? That's what the free audit is for. Request one here.

What affects the price

Three things decide where you sit in a range. We don't sell hours. We price the work needed to hit the target we agree with you.

How far you want to reach

One town, a region, or national coverage. National SEO for a competitive service takes more work than local.

How many services you sell

Each service line usually needs its own pages, keywords and ad groups.

How competitive your market is

We use real cost-per-click and competitor data to size the budget before you commit.

Pricing questions

How much does a digital marketing agency cost?

Search starts from £600 a month, Lead Generation from £1,500 and Growth from £4,000, plus any ad spend, which you pay directly to Google or Meta. Websites start from £1,500. We size every plan after a call, because a national fire protection company and a single-site garage need very different things.

Are your packages fixed?

No. The packages show what's typically included and where pricing starts. Your proposal keeps what will move your numbers and leaves out what won't.

Who owns the ad accounts and website?

You do. Ad accounts, analytics, domain and website are set up in your business's name. Ad spend is billed by Google or Meta directly to you.

How long before we see results?

Google Ads produce early data within 2–4 weeks and meaningful optimisation from month two. SEO typically takes 4–6 months for local terms and 6–12 months for national ones. We set targets at the start and report against them monthly.

Can you guarantee Page 1 on Google?

No one honestly can. Google controls the rankings. What we can show you is the Page 1 positions we've achieved and held for clients, and a clear plan for yours.

Do you only work with certain industries?

We specialise in fire safety, security, healthcare, automotive, property, charities and home retail, where we have proven results. If you're outside those, ask. We'll tell you straight whether we're the right fit.

Is there a contract?

Search and Lead Generation are month to month after setup. Growth has a 3-month minimum, because the first month is mostly building. After that it's one month's notice.

Is there a setup fee?

£300 on Search and Lead Generation, covering ad account, call and conversion tracking and Google Business Profile fixes. We waive it if you start on a 3-month term. Growth includes setup.

Can I change package later?

Yes. Most clients start on Search or Lead Generation and move up once the numbers prove it.

Do you manage social media posting?

No. We focus on what generates enquiries: search, paid campaigns, websites and content. If you need day-to-day posting, we'll point you to someone good.

Talk to Redrock Digital

Let's get your phone ringing.

Tell us a little about your business and we'll come back within one working day, usually to book a 20-minute call. No pressure, no jargon, and an honest answer on whether we can help.

5.0 on Google
Make Enquiry
  • Marketing specialist businesses since 2014
  • 50 years of combined team experience
  • Official Google Partner and Meta Business Partner
  • Built on what already works for businesses like yours

Get a plan for your business

Takes under a minute.

  1. Within 1 working dayWe reply and book a time that suits you
  2. 20-minute callYour services, margins and best customers
  3. Your planReal search volumes, click costs and a clear price